BKT pokračuje v partnerství s Cricket Australia

Newsrss5

BKT continues partnership with Cricket Australia

July 27, 2026

RubberWorld

54 Views

Seregno, Italy – Balkrishna Industries Ltd. (BKT) will continue as naming rights partner of the Golden Cap awards in the Big Bash League for another three years. This extension will take the long-term collaboration through until the 2028-29 Big Bash seasons, taking the partnership beyond a decade and making it one of the longest-running commercial partnerships in the history of the Big Bash League.

BKT has been, indeed, an Official League Partner since 2018. This three-year extension further reinforces both organizations’ commitment to supporting the growth of Australian cricket and enhancing the overall experience for fans and players alike.

Throughout the partnership, BKT has established a strong presence within the Big Bash Leagues, becoming closely associated with the excitement and competitiveness of the tournament. The renewal of the agreement reflects the strength of the relationship built between the two companies over the past seasons, confirming a shared vision based on long-term commitment, fan engagement and strong ties with local communities.

“The extension of the partnership with the BBL has continued to evolve since 2018, bringing us to achieve significant milestones together” – stated Rajiv Poddar, Joint Managing Director, BKT. “Australia remains a strategic market for BKT, and cricket is one of the country’s most popular and passionately followed sports, bringing together millions of fans every year. That’s why we are pleased to continue supporting one of the world’s most exciting cricket competitions through the 2028/29 season. We look forward to building on the success we have achieved together and creating lasting value for our stakeholders, partners and fans around the world”.

Alistair Dobson, Cricket Australia’s General Manager, Big Bash Leagues, added: “We’re thrilled to extend our partnership with BKT, who has been such a fa

*Source: Rubber World. For reference only.